SWP announces a strategic alliance with consulting psychologist and long-time friend, Steve Wolinski. Wolinski brings to SWP a world of understanding of people and organizations. He has conducted organization change projects for clients such as Target and the University of Minnesota.

“Over the years Steve and I have met countless times, and the conversation would always get around to why people and organizations do what they do. One day I explained the SWP OneVoice approach and Steve was all over it. He gives us the academic credentials and professional experience to help our clients achieve their marketing goals by first dealing with internal communication — something I’ve worked on my entire career; it’s nice to get the help!” says SWP partner Bruce Schultz (return)